The underlying business case for CSR

India Investment Journal June/July Edition, 2016, Clean India
by Namita Vikas
In the Indian scenario, CSR continues to present a massive opportunity for Indian organisations... by firmly integrating CSR into business strategy, Yes Bank's sustainability chief tells India Inc.

The year 2016 has been a phenomenal year for Corporate Social Responsibility (CSR) as there continues to be an increase in the integrated adoption of the CSR by organisations, big and small, across the globe.